Design SaaS Empty States
Feedback & States · empty states
Updated 2026-07-28
- Empty states in SaaS products are often the first real product experience.
- Teach:
- What this feature does.
- Why it matters.
- How to start.
- Include:
- Example content.
- Templates.
- Primary action.
- Avoid:
- Empty tables.
- Blank dashboards.
- "No data."
- The first empty state is an onboarding opportunity.
Related guides